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What would you say if I told you there were an online tool that could provide detailed information about the size of your market including trends in your industry and other important information concerning the economy as a whole? What if I told you that this tool could help take the hit-and-miss out . . . → Read More: Small Business Marketing and the US Census: Economic Trends, Market Research and More When it comes to the competition, how does your business measure up? Do you know what makes your business different and unique? Do you know what your strengths and weaknesses are, relative to that of your competitors? And – most importantly – do you know how your clients perceive your business, in relation . . . → Read More: Brand Marketing: Check Out the Competition! Once upon a time, only major corporations and Fortune 500 companies took the time to test their advertising. But as small business owners become more savvy – and the cost of advertising continues to rise – testing the effectiveness of ads, whether in print or on the web, is one of those marketing strategies . . . → Read More: Marketing Strategies: How to Test Your Advertising! In order to ensure that the new products and services they launch stand the best possible chance for success, Corporate America employs a variety of marketing research techniques before investing time and resources in development. A little basic smarts and network know-how will allow you to do the same thing for yourself. In this . . . → Read More: Marketing Strategies: Are You Making This Marketing Mistake? Ever wish you could test the waters for a new product or service before sinking a lot of time and energy into development? Well, here’s the good news: you can. Once you have a clear idea in mind for the product or service you’d like to launch, you can conduct a do-it-yourself version of . . . → Read More: Marketing Strategies – How to Make Your Product a Success BEFORE You Launch Fortune 500 Companies know the importance of market research. That’s why they conduct something called a concept test before launching any new product or service. Don’t you wish you could do the same thing? Well, here’s the good news: you can. First of all, you’ll need to sit down and clearly delineate exactly . . . → Read More: Marketing Strategies – Get Corporate America Results on a Small Business Budget |
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